There are two ways in life to be good at something. The first way is the most obvious, which is to actually be good at something. This is harder than it sounds because you need things like skills, talent, fortitude, and light sabers. The other way doesn’t require those things but it has its own challenges; basically, you have to be holistically awful at the sort of levels that make all the suck turn inside out on itself until it becomes awesome. American Flyers did that, and the fashion industry routinely uses this principle to their advantage, regurgitating fads and styles first as kitschy retro cool and then tricking us into thinking it actually looks good.

Cycling has happily been immune to this because our aesthetics were driven by function first through advances in technology; never in our history have we been so advanced that we felt the inclination to revert a step or two simply for the novelty of going backwards. The Velominatus may well be inclined to look to steel frames and three-cross box-section wheelsets for their durability and ride quality, but that is a luxury that we as amateurs enjoy without the demands of racing at the top level of our sport where events are won by fractions of percents gained through marginal advances in technology.

But apparently we’ve reached the stage now where Cycling style is being influenced by kids helmets and skateboard attire. I went for a ride with a good friend a few weeks back who was riding in Giro’s new baggy line of clothing. It flopped around like a sail in the wind generated by our own speed, and basically sent him backwards in the breeze that was blowing in along the coast. It looked good in the café before the ride, I have to admit, but last time I checked, Cycling clothing was supposed to be designed for Looking Fantastic while riding, not while sipping a doppio macchiato. (But let’s not understate the importance of looking good while sipping an espresso. We are not animals.)

And the helmets. There are accounts supported by doctored photographs floating around the internet of me wearing an ugly helmet, something I categorically deny ever happened. Nevertheless, let the record show that the lids the Pros are wearing these days are an abomination of style, culture, aesthetics, and progress. My Aeon is so light that I had to put on a few extra pounds just to make sure it doesn’t carry me off when I go outside. And guess what? It’s actually well-ventilated which means my sweet shades don’t fog up when I climb like the Evade makes them do. (Theoretically, of course. Because those photos are fakes.) And speaking of shades, I’m wearing a pair of Oakleys with photosensitive lenses that go from completely clear to black anodized depending on the light conditions. Also well-ventilated. That’s progress right there.

Riding a bike wearing an ice bucket on your head in baggy shorts and shirts with aviator sunglasses isn’t fashion forward, it’s Cycling – the most aesthetically independent sport in history – taking its cues from kids who think a long skateboard is an effective way to navigate through traffic. There may well be white space in the market for it, but that doesn’t mean it needs to be filled. We are the Velominati and we have standards, for Merckx’s sake.

Oh, and seriously, enough with the fucking beards. Rule #50, people. Sometimes you’ve just got to stand up and say we look like hell and I’m not gonna take it any more!

frank

The founder of Velominati and curator of The Rules, Frank was born in the Dutch colonies of Minnesota. His boundless physical talents are carefully canceled out by his equally boundless enthusiasm for drinking. Coffee, beer, wine, if it’s in a container, he will enjoy it, a lot of it. He currently lives in Seattle. He loves riding in the rain and scheduling visits with the Man with the Hammer just to be reminded of the privilege it is to feel completely depleted. He holds down a technology job the description of which no-one really understands and his interests outside of Cycling and drinking are Cycling and drinking. As devoted aesthete, the only thing more important to him than riding a bike well is looking good doing it. Frank is co-author along with the other Keepers of the Cog of the popular book, The Rules, The Way of the Cycling Disciple and also writes a monthly column for the magazine, Cyclist. He is also currently working on the first follow-up to The Rules, tentatively entitled The Hardmen. Email him directly at rouleur@velominati.com.

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  • @frank

    @Chris

    Never question a Dutchman, especially not a Dutch Monkey. You *think* your pasting worked because you are logged into your email, so the photo shows up. If you'd like to share your credentials with everyone, I'm sure we'd all be happy to take a look.

    Have a look.

    Are you saying that if I right click on an image on a web page and click save image the outcome would be different to right clicking on an image etc on a email displayed on a web page?

    Right-clicking and saving the image would have the same outcome, right-clicking and copying to your clipboard would have a slightly different outcome because of various bits of meta data that would be attached to a secured URL.

    You know you're in the shit when a Dutch (Code) Monkey start using words like "meta".

    It would never occurred to me that when I chose the option of "Copy Image" it actually meant "Copy Image along with email passwords, bank details and browsing history", never.

    Speaking of the Dutch, is the Dutch football team coming on KT15?

  • @frank

    @Pedale.Forchetta

    This one's for you, brother.

    Granted, the Italians have arrived in Brazil with much more style the English but compared to the Dutch? I think we're holding our own...

  • @Buck Rogers

    @Marko

    @Wah-Balls

    @Marko I wish my balls were big enough to rock this look! Cool as fuck. Good work fella!

    FWIW, my balls are average as near as I can tell. I just know good gear when I see it and prefer to define my own happiness rather than letting others do it for me.

    But fer FUCK'S SAKE, man, do you have to post a fuck'in photo of it! Masturbation Principle and all that.

    I understand that you might be trying to not have to worry about the Three Point System by wearing the largest (and most fuckin ugly) helmet EVER invented that looks like a bloated boa constrictor trying to swallow an elephant but you are a KEEPER for FUCK's SAKE!

    "Good Gear" over looking good, what the hell is the world coming to.

    Jesus, I think that I will actually have to check to see if the sun actual is rising in the East tomorrow morning.

    Alright, proceeding to go fuck myself per Marko's first post upon coming out of the ugly closet, but man, sometimes you just have to take a stand for what is right, no???

    You have a way with words that I simply cannot emulate.

    Give it a few years and all of us will look like we belong on team umizoomi cept for the retro-grouches still wearing lunch lady hair nets.  @marko cheers dude for leading the revolution.

  • @Marko

    As for me - best helmet/shades combo I've had. Super light, full coverage on the melon and the field of vision. And I think it looks good and have fun wearing it. So yeah, say what you will. Then fuck right the fuck off.

    I actually like the Octal (and considered buying one, but they're so fucking expensive), but I fear yours is just a tad too large.

    Certain helmets don't work on certain melons - I can't wear the Specialized Prevail since it makes me look like a mushroom, and Louis Garneau lids don't fit my oval head. Shame, because the LG Course looks like a very good racing helmet compared to other aero lids.

  • @Fausto Crapiz

    Just gotta ask? Why the sudden Froome hate. Personally, I like his attitude.

    Not sure exactly, but he does look pretty fucking awkward on the bike, his spin is for shit (especially when he's climbing) and he stares at his stem instead of riding with guts. Outside of that, the dude wins races.

    Oh, and he looks like a shaved spider monkey... So shaved spider monkeys with bad spins and no guts will not be forgiven even when they win. (I guess).

  • @tessar

    @Marko

    As for me - best helmet/shades combo I've had. Super light, full coverage on the melon and the field of vision. And I think it looks good and have fun wearing it. So yeah, say what you will. Then fuck right the fuck off.

    I actually like the Octal (and considered buying one, but they're so fucking expensive), but I fear yours is just a tad too large.

    Certain helmets don't work on certain melons - I can't wear the Specialized Prevail since it makes me look like a mushroom, and Louis Garneau lids don't fit my oval head. Shame, because the LG Course looks like a very good racing helmet compared to other aero lids.

    Glad to see that POC makes an actual size Medium -- not Med/Large.

  • @unversio

    @Fausto Crapiz

    Just gotta ask? Why the sudden Froome hate. Personally, I like his attitude.

    Froome hate long time!

    I almost lost my recovery lager on this one, niceley done. God damn Chris rides ugly, I knew this already  but holly shit the contrast is crazy and it's not like Ryder is't a tall gangly M.F. too, and maybe the only member of  Garmin that can pull of that helmet by thee way, aside from that Froome is utterly charmless, regardless of fucking fast he pedal's, Wiggo might be an arrogent snotty punk, but I like that plus I am kinda of a well mod I guess, and a bike rider so I like him more, and the Froome is lame, thats fandom for you. pretty silly stuff

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